Beyonce and her mom Tina are busy ladies. Besides launching the Sasha Fierce collection, House of Deréon is designing a collection of day dresses for Spring. There will be a few dress and jacket ensembles, as well as jumpsuits in materials like washed rayon, silk, sateen, and spandex knit. "Beyoncé and I have had several occasions where we have meetings all day and don’t have time to run and change before dinner. This is a perfect collection to wear from the office to dinner because each piece can easily be dressed up or down," Tina Knowles said. The collection wholesales from $70 to $100 and will be available at select high-end department and specialty retailers.
As for the future? "I’m really hoping we can go into accessories really soon, especially jewelry. And as for shoes, that’s completely Beyoncé’s thing."
See more from House of Deréon's daywear line.
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I don't understand The House of Dereon. They started off as a streetwear brand with their name blasted all over their clothes just like all the other similar brands. Then they 'glammed' up with evening gowns. Now, there are these day dresses, which look like Rachael Roy knock offs to me. I think they're trying too hard or they are changing their vision too often for me. I just don't know.
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1 comment:
umm i like her line.. its classy (i dont wear any urban lines), i dont like how its supposed to be for like "curvy" ladies, yet this super model is clearly not curvy lol. To me, while using this model, it doesnt show off the outfit as it would show on "beyonce-type" figures.
the first picture is fine though
oh and i do agree with you, what kind of "urban wearers" do you know thatll wear a gown? lol
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